Monday, January 07, 2008

Spot-on: Eating Around
the Edges

Click to enlarge.

When I walk into any of the five grocery stores I regularly shop at I turn to the right and enter the produce section. It's in the same spot in every store. (In fact, most people on entering most stores of any sort begin by turning right.) It may be an accident that the produce section is the first department on the right in all those stores, I've certainly been in lots of store where it wasn't, but it's not an accident that produce is against a wall. That's its position in almost every grocery store in the country.

You can read the complete article at Spot-on.

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14 Comments:

Anonymous Anonymous said...

I generally enjoy your posts, and this one is very interesting, but your math has problems in paragraph 4. Pasta at over 344 calories per gram? You must have meant per 100 grams.

Thanks again for the post.

Bob

1/07/2008 12:03:00 PM  
Blogger Kevin said...

Bob,
Good catch, thanks.

1/07/2008 12:14:00 PM  
Anonymous Kate S said...

I think talking about $/calorie is far too simplistic. It's very reasonable that more processing will lower $/calorie cost if those calories are cheap, like high fructose corn syrup. It's adding a very small number to the numerator and a very large number to the denominator.

1/07/2008 12:46:00 PM  
Blogger Kevin said...

Kate,
That's exactly my point. If we look at animals as machines requiring energy (calories) to run, then our current system is encouraging high caloric intake at the cost of health.

1/07/2008 01:33:00 PM  
Anonymous courtney said...

Here's what bother's me when people say that those in poverty have to eat processed foods because they are cheaper. When I have just spaghetti, I can eat about a 1/3rd of a box, however when we put just a bit of meat in the sauce, or I add one or two small meat balls, a box of spaghetti can feed my husband and I for two or three meals, and we aren't looking for a snack an hour later.

I agree that it is silly that tomatoes cost more than suace, but I also feel that that is no excuse to eat poorly, because it should be about quality eating not quantity eating.

1/07/2008 01:38:00 PM  
Blogger Kevin said...

Courtney,
And beans are an even better choice than pasta (or potatoes for that matter). I've been trying to eat more dried beans both for the health effects and for the budgetary effects.

1/07/2008 01:46:00 PM  
Anonymous Anonymous said...

I think it's disingenuous to talk about cost per calorie when you're comparing vegetables to junk food. Of course veggies have a higher cost per calorie - it takes a lot more veggies to equal 100 calories than it does potato chips. It seems to me that it would be more reasonable to compare the items by weight e.g. how does a lb of potatoes compare to one lb potato chips?

1/08/2008 01:39:00 PM  
Anonymous courtney said...

Yes beans are something I am trying to do more of too, but I just never cared for any other than green beans (which don't have that pasty mouthfeel I hate so much) and jelly beans. I can now stomach black beans and black eyed peas in moderation.

1/08/2008 02:58:00 PM  
Blogger Kevin said...

Anon,
It's not disingenuous. Water is free. But although water is necessary to our health it provides zero calories.

As I noted in a previous comment, "If we look at animals as machines requiring energy (calories) to run, then our current system is encouraging high caloric intake at the cost of health."

Look at it another way, if you only have $10 to spend on gas for your car and that gas must last all week do you go for premium or regular? You go for regular because it offers more energy for the buck -- even if your car requires premium. By making calories cheap at the expense of nutrition we are warping people's food decisions.

Courtney,
I felt the way you do about beans through my childhood. Check out NPR's Kitchen Window tomorrow for some great bean recipes, and here are a couple more:

http://seriouslygood.kdweeks.com/2007/12/bean-stew.html

http://seriouslygood.kdweeks.com/2007/12/paisano-senate-bean-soup.html

1/08/2008 07:21:00 PM  
Anonymous scottiedog65 said...

The reason you turn right in the store is because the registers are either in front of you or to the left - at least in most single-entry grocery stores. Hard to get a cart through people coming out. I'll bet the higher-profit-margin items are too the right also.

1/26/2008 10:40:00 PM  
Anonymous Kim da Cook said...

Once again a very interesting post and well done to Bob for pointing out that error I just thought is was me that had read it incorrectly even after reading 3 times and then reading the comments, I thought I was going mad

8/11/2009 03:44:00 AM  
Anonymous Sue | Cater said...

Great post look forward to more, interesting, informative and very helpful.

8/12/2009 03:07:00 AM  
Anonymous Mary | Pasta said...

Its just crazy the cost of tinned tomatoes these days if you have the chopped kind they are even more than that of the whole ones why is that??

8/14/2009 04:02:00 AM  
Anonymous Vinny | Kitchen Design said...

Mary I agree with you tinned tomatoes are just outrageously priced these days, but then again with the recession the cost of food is just ridiculous.

8/21/2009 02:18:00 AM  

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